YAYYY!! We have yet another launch from our favorite SUGAR COSMETICS in the town! Yes, just almost a month back they bought 6 new shades in their  Matte-as Hell lip crayons and now they launched 5 brand new shades in the It’s A-Pout Time! Vivid Lipsticks range. And I’m super glad to be receiving these!! All the shades are mostly daily wearable shades, like the pinks and the brown nudes. If you’ve been following me on Instagram, you know that I’ve got few shades from the Matte-as-Hell lip crayons too, and the review of them will be coming soon. But first let’s see how these SUGAR IT’S A-POUT TIME! VIVID LIPSTICKS perform.


If you’ve been crushing over classic matte lips – the hottest lip trend on the runway – you’ll totally adore SUGAR It’s A-Pout Time! Vivid Lipstick. Creamy and moisturising, this lipstick combines the look of a classic matte lip with the benefit of incredible comfort. Enriched with micronized pigments and silica micro-beads, this matte lipstick glides on easily and settles to a gorgeous matte finish.

SUGAR It’s A-Pout Time! Vivid Lipstick has a creamy consistency that moisturises and spreads evenly on the lips. The stunning shades are highly pigmented and light-weight, providing maximum coverage in a few swipes. FDA approved, these lippies are free from mineral oil and parabens. 



PRICE :  INR 599/- for a quantity of 3.5g

INGREDIENTS : Pentaerythrityl Tetraisostearate, Silica, Polyethylene,Octyldodecyl Stearoyl Stearate, C12-15 Alkyl Benzoate, Octyldodecanol, Synthetic Beeswax, Isocetyl Stearate, Vp/Eicosene Copolymer, Euphorbia Cerifera (Candelilla) Wax,Flavor, Diethylhexyl Syringylidenemalonate, Caprylic/Capric Triglyceride, Mica, Talc, Tin Oxide, Titanium Dioxide, Iron Oxides, Bismuth Oxychloride, Red 6, Yellow 5 Lake, Red 7 Lake, Blue 1 Lake, Red 28 Lake

AVAILABILITY : The Sugar IT’s A-Pout Time! Vivid lipsticks are available at their official website and I’m sure they’ll be available online on Nykaa, Amazon etc very soon.


As we know, the packaging hasn’t changed any, the Sugar IT’s A-Pout Time! Vivid lipsticks comes in very cute purple-ey outer box with all the details and the shade name mentioned on it. And the lipstick comes in a sleek and chic matte black case, everything in black, with the Sugar logo and the shade name on the lipstick. Although the packaging is very travel-friendly, it’ll be a tough task to identify the shades from the ‘everything black’ casing. I really wished there was some kind of color code going on somewhere on the case to easily recognize particular shades.


SHADES :  Firstly, can we appreciate the awesomeness of these gorgeous shades. And then let’s decode the shade names-

  • 07 THE TWILIGHT ROSE – A beautiful mauvey rosey pink shade. The most and first selected lipstick shade that anyone buying lipsticks would prefer.
  • 08 BROWNTON ABBEY – A peachy brown shade.
  • 09 BETTER CALL SALMON – A True peach shade. This shade is the lightest from the collection and I seriously did not expect that this shade would actually suit me. And ever since, I’ve been wearing this shade nonstop. My absolute favorite shade.
  • 10 TRUE OXBLOOD – Kept up with the name claim, this is truly an Oxblood shade. A perfect plumy maroon color.
  • 11 SIX FEET UMBER – Again a true umber shade. Exactly to describe, it’s a mocha brown shade.


Talking about the lipsticks, are these a new formula ones? I really feel so! It’s got more better formula than the old ones. I’ve got two shades from the first launch of these It’s A-Pout time vivid lipsticks before and I wasn’t happy with them at all, like they weren’t up to the mark, but man! these new ones are bomb💥! These lipsticks have a buttery smooth creamy formula which glides on the lips like a dream. Give them one minute time to settle down and they go semi-matte(almost 80% matte, which is definitely not semi I know). Although not mentioned anywhere, in my opinion these lipsticks are waterproof. Yes, they set to a ‘not completely-but almost’ matte finish when settled for sometime and they do not budge or feather or crease at all. They kind of give a very moisturized feel to the lips without drying it out. The color pay-off of the lipsticks is also great. In one swipe, it gives great opaque coverage. They do transfer on to things very slightly. The pink and the maroon shades leave a stain behind, which is actually a good sign because even though when the lipstick fades away, the tint left behind gives that lipstick illusion.

I had the lipstick on my lips for 5 hours without any snacking, and even while snacking(I was skeptical though and kept checking) too it did not fade or move at all, it was intact in place. And when I checked after 6 full hours I noticed a little color fade and that too it faded evenly and not from the centers of the lip. It’s only after 8 complete hours that I found the lipstick wash off and that I had to reapply it. So, this lipstick stays on for a pretty 8hours and more.

This is how I like to flaunt my Sugar It’s A-Pout Time! Vivid Lipsticks – On a well moisturised lips, I apply my first coat of the lipstick. Then I press my lips with a tissue paper to lock in the color and also remove any excess. Finally, I go with a second layer repeated with the same tissue paper press and bamm! I’m so done for the whole day. You’ll have the beautiful matte and transferproof lipstick on your lips.

Okay now, let’s stop all the blabbering, and play the swatch game now.

BeautyPlus_20170619170540_save-01Here’s another shot of the swatches amidst the rainfall while the sun is peaking through. BeautyPlus_20170619163044_save.jpg

Overall, these Sugar It’s A-Pout Time! Vivid Lipsticks have become my current favorite obsession and I’m super impressed with the gorgeous everyday kind of shades and their great pigmentation and most importantly its staying power. Aren’t we girls looking for such great quality lipsticks in the market?  It is so difficult to choose or pick just one shade from these 5 new shades, so girls get them all!!




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