BLACK (MATTE) EYELINER! It’s simple! But it makes the world  a better place! Any makeup look is incomplete without that winged liner. I’m a total eyeliner junkie, I love my liner to be blackest of the black and boldest of the bolds with a clean matte finish. And I think I just found my love! Presenting the EYE WARNED YOU SO! DOUBLE MATTE EYELINER by SUGAR COSMETICS in 01 BLACK SWAN. Push limits with this liquid liner that works wide-eyed wonders. Touch-ups are never necessary because no matter how much humidity you throw at it, this eyeliner does not budge and lasts for 17 hours or more. Whether you’re crafting a clean cat-eye or a foolproof flick, the SUGAR COSMETICS EYE WARNED YOU SO! DOUBLE MATTE EYELINER will get the job done. 


“Double Matte” was never meant for the faint-hearted. If you’ve had your fill with matte eyeliners and are ready to push your eye game to the next level, it is time to embrace the SUGAR Eye Warned You So! Double Matte Eyeliner!

Crafted for makeup mavens and basic beginners alike, you can now swish, flick and make your eyes pop in seconds with this magic wand. Just sweep it along your lash line to achieve that perfect look – be it the dramatic, swooping cat eye, the ultra-thin, barely-there line or the classic thick wing. Incorrigibly pigmented, its jet-black formula glides effortlessly and quickly dries down to a flat, ultra-matte finish that sets to perfection and won’t move unless you make it. Its fully opaque coverage means that after just one swoop of the brush you’re ready to go. Make this the LBD of your makeup vanity and keep it handy for just about every occasion – it’s your one-way ticket to easy glamour! This Eyeliner is free from parabens & formaldehyde. This product is dermatologically and ophthalmologically tested & approved and 100% safe for your skin.

  • Double Matte = Double Impact
  • Quick drying, Waterproof formula
  • Zero transfer, flake or fade
  • Non-stop wear for 17+ hours
  • Paraben-free


PRICE : INR 699/- for a 1.7ml product.

SHADE : Sugar launched the EYE WARNED YOU SO! DOUBLE MATTE EYELINER in only one shade – ‘01 BLACK SWAN’, which is a classic black shade.

INGREDIENTS : CI 77499, Aqua, Alcohol Denat., Styrene/Acrylates/Ammonium Methacrylate Copolymer, Propanediol, Butylene Glycol, Sodium Polymethacrylate, Silica, Sorbitol, C12-15 Alkyl Benzoate, Ethylhexylglycerin, Sodium Laureth-12 Sulfate, Xanthan Gum, Ammonium Hydroxide, Polymethyl Methacrylate, Tocopherol, Phenoxyethanol.


HOW TO APPLY : Cheat your way to perfectly lined eyes!

  • Draw small dashes from the inner corner of the eye towards outside.
  • Draw back over them to smoothen and thicken, and wing it as desired.

The EYE WARNED YOU SO! DOUBLE MATTE EYELINER comes in a packaging exactly like the EYE TOLD YOU SO! Liquid Eyeliner. Since this is a matte eyeliner, it does have a matte textured packing on its body. The liner comes with a soft felt-tip which is perfect to draw the thinnest to the thickest lines. The long handle is actually very user-friendly which helps in resting our hand and winging the liner very precisely.


The liquid liner is a regular classic black shade. In one swipe it gives complete opaque pigmentation. It just take few seconds to dry down to a flat matte finish and bam! it goes completely smudge-proof and transfer-proof. The liner doesn’t budge anywhere throughout the day and stays intact for the whole day. Although it sets to a flat matte finish, I haven’t noticed the liner getting cracked up or crumble at the end of the day. Even after layering it twice, I didn’t notice any cracks, it is just as smooth as when I applied first. In the tube it looks like a jet black shade, but when dried it doesn’t turn out that intense black. This is very obvious when it comes to any matte products, and I absolutely have no problem with it.

This Eye Warned You So! Double Matte liner is not waterproof – like one two drops of water is fine, but if you completely get drenched in water or take a swim with this liner on, it will not withstand. I ran my hand under water and the pigment started to slightly(very slightly) fade down and when I gave a rub, it completely smudged. Thumbs down, it is not a waterproof liner. Right now I don’t have any issues with the water-proof claim though, but I guess I’ll definitely face trouble in rainy season.

Here’s the swatch of how thin and how thick the felt-tip can draw – IMG_20180119_142801-1-01

Here’s how the SUGAR Eye Warned You So! Double Matte Eyeliner looks on my eyes – BeautyPlus_20180119155329_save-01BeautyPlus_20180119144634_save-01-1-01-01-01

Ask me about this product and I’d just say one line — DEAD-FLAT-MATTE-BLACK LIQUID EYELINER! And OMG! I’m loving this liner to bits. If you’re a matte lover like me, do give this EYE WARNED YOU SO! DOUBLE MATTE EYELINER a try and you’ll fall in love too.


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